Do you really know what Fair Trade is all about?

Nomads Venture >>

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Coming from the USA, a highly developed country, I couldn’t believe that very few people knew about Fair Trade. I see it so much in the US that I would’ve thought it to be very well known worldwide, and it wasn’t until I stepped out of my little bubble that I realized not even a lot of people within the United States know about Fair Trade, it’s true meaning and purpose at least. I came to India to offer my help as a volunteer, and found this amazing opportunity working with a women NGO, particularly for women in the southern region of India, Karnataka. I am helping this NGO with their marketing and social media as well as some website development and this is when I was shocked to find out that roughly 1% of the population in India know about fair trade. It made me wonder how many people in…

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